| Exam Code | Salesforce-AI-Associate |
| Exam Name | Salesforce Certified AI Associate Exam (SP25) |
| Questions | 105 Questions Answers With Explanation |
| Update Date | July 13,2026 |
| Price |
Was : |
The Salesforce AI Associate exam is a specialized certification designed to assess an individual’s foundational knowledge of artificial intelligence (AI) and its applications within Salesforce with Salesforce’s Trusted AI Principles. As AI becomes an integral part of Salesforce’s platform, this certification ensures that professionals understand the role of AI in improving customer relationships, automating processes, and enhancing business decisions. The exam tests candidates on key AI concepts, such as machine learning, and data science, and how these technologies are integrated into Salesforce products like Einstein AI.
It is essential to have a good idea of the Salesforce AI Associate exam format as this will give you a good idea of the key aspects of the exam. Here are the basic exam structure details:
| Exam Format | Multiple Choice Questions |
| Number Of Questions | 40 Questions |
| Exam Duration | 70 Minutes |
| Passing Score | 65% |
| Exam Delivery | Remote, In-Person |
| Open-book? | No |
In order to form an effective study plan for your Salesforce certification, you must know key areas that are expected to be tested in the exam. These are as follows:
| Key Exam Domain | Respective Weightage |
|---|---|
| AI Fundamentals | 17% |
| AI Capabilities in CRM | 8% |
| Ethical Considerations of AI | 39% |
| Data For AI | 36% |
There is no exam cost for the Salesforce AI Associate exam as the registration is completely free. For the retake, however, candidates are expected to pay $50 USD (plus any local taxes applicable).
The Salesforce AI Associate exam is open to anyone looking to enhance their knowledge of AI in a Salesforce environment. While there are no strict prerequisites, having a basic understanding of Salesforce tools and platforms can be beneficial. A fundamental knowledge of AI concepts, such as algorithms, machine learning, and data models, will also help candidates grasp the exam content more effectively.
This exam is ideal for professionals looking to build or expand their careers in Salesforce and AI, but it’s also suitable for beginners interested in breaking into the AI field.
The Salesforce AI Associate exam is targeted at a broad range of professionals, including:
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What is the main focus of the Accountability principle in Salesforce's Trusted AI Principles?
A. Safeguarding fundamental human rights and protecting sensitive data
B. Taking responsibility for one's actions toward customers, partners, and society
C. Ensuring transparency In Al-driven recommendations and predictions
Which features of Einstein enhance sales efficiency and effectiveness?
A. Opportunity List View, Lead List View, Account List view
B. Opportunity Scoring, Opportunity List View, Opportunity Dashboard
C. Opportunity Scoring, Lead Scoring, Account Insights
What is a key benefit of effective interaction between humans and AI systems?
A. Leads to more informed and balanced decision making
B. Alerts humans to the presence of biased data
C. Reduces the need for human involvement
A business analyst (BA) wants to improve business by enhancing their sales processes and customer..Which AI application should the BA use to meet their needs?
A. Sales data cleansing and customer support data governance
B. Machine learning models and chatbot predictions
C. Lead scoring, opportunity forecasting, and case classification
In the context of Salesforce’s Trusted AI Principles what does the principle of Empowerment primarily aim to achieve?
A. Empower users to off all skill level to build AI application with clicks, not code.
B. Empower users to contribute to the growing body of knowledge of leading AI research.
C. Empower users to solve challenging technical problems using neural networks.
How is natural language processing (NLP) used in the context of AI capabilities?
A. To cleanse and prepare data for AI implementations
B. To interpret and understand programming language
C. To understand and generate human language
A consultant conducts a series of Consequence Scanning workshops to support testing diverse datasets.Which Salesforce Trusted AI Principles is being practiced>
A. Transparency
B. Inclusivity
C. Accountability
What is the key difference between generative and predictive AI?
A. Generative AI creates new content based on existing data and predictive AI analyzes existing data.
B. Generative AI finds content similar to existing data and predictive AI analyzes existing data.
C. Generative AI analyzes existing data and predictive AI creates new content based on existing data.
What is an example of Salesforce's Trusted AI Principle of Inclusivity in practice?
A. Testing models with diverse datasets
B. Striving for model explain ability
C. Working with human rights experts
What is a sensitive variable that car esc to bias?
A. Education level
B. Country
C. Gender
A system admin recognizes the need to put a data management strategy in place.What is a key component of data management strategy?
A. Naming Convention
B. Data Backup
C. Color Coding
Which best describes the different between predictive AI and generative AI?
A. Predictive new and original output for a given input.
B. Predictive AI and generative have the same capabilities differ in the type of input they receive: predictive AI receives raw data whereas generation AI receives natural language.
C. Predictive AI uses machine learning to classes or predict output from its input data whereas generative AI does not use machine learning to generate its output
A service leader wants use AI to help customer resolve their issues quicker in a guided self-serve application. Which Einstein functionality provides the best solution?
A. Case Classification
B. Bots
C. Recommendation
An administrator at Cloud Kicks wants to ensure that a field is set up on the customer record so their preferred name can be captured.Which Salesforce field type should the administrator use to accomplish this?
A. Multi-Select Picklist
B. Text
C. Rich Text Area
What is an example of ethical debt?
A. Violating a data privacy law and falling to pay fines
B. Launching an AI feature after discovering a harmful bias
C. Delaying an AI product launch to retrain an AI data model
What are the three commonly used examples of AI in CRM?
A. Predictive scoring, reporting, Image classification
B. Predictive scoring, forecasting, recommendations
C. Einstein Bots, face recognition, recommendations
What is the role of Salesforce Trust AI principles in the context of CRM system?
A. Guiding ethical and responsible use of AI
B. Providing a framework for AI data model accuracy
C. Outlining the technical specifications for AI integration
What is a key characteristic of machine learning in the context of AI capabilities?
A. Uses algorithms to learn from data and make decisions
B. Relies on preprogrammed rules to make decisions
C. Can perfectly mimic human intelligence and decision-making
What is the rile of data quality in achieving AI business Objectives?
A. Data quality is unnecessary because AI can work with all data types.
B. Data quality is required to create accurate AI data insights.
C. Data quality is important for maintain Ai data storage limits
A healthcare company implements an algorithm to analyze patient data and assist in medical diagnosis.Which primary role does data Quality play In this AI application?
A. Enhanced accuracy and reliability of medical predictions and diagnoses
B. Ensured compatibility of AI algorithms with the system's Infrastructure
C. Reduced need for healthcare expertise in interpreting AI outouts
